If your looking for the latest in social media implementation – look no further than Hotspot Promotion – founded by Darlene Hull.
Darlene is a remarkable lady! We had the chance to sit down lately when we met at a Chapter bookstore in Calgary. Some may think it ironic that two marketing professionals specializing in E-marketing and Social Media would be meeting in an old world book store – but we are both voracious readers – always trying to learn more. And books still hold high value with both Darlene and I.
In fact Darlene has written her own book on Twitter > 31 Days to Twitter Mastery.
In it Darlene outlines step by step how to set up a Twitter account for your business and how to actually make it work to bring in customers. It is one of the best social media books I have read.
Darlene and I are looking forward to sharing more ideas in the days to come, and even possibly do some joint ventures if things work out.