Archive for the 'Marketing Basics' Category
Posted: Thursday, July 23rd, 2009 @ 12:21 pm in Business Basics, Internet Tools, J's Ramblings, Marketing Basics | 1 Comment »
I have talked about how simple it is to use WordPress to create your business website. And having a website on the internet is no longer an option for a business – it is a necessity!
Having a business blog is an option – a very nice option to add to your business. It [...]
Posted: Thursday, June 25th, 2009 @ 12:46 am in Business Basics, Internet Tools, Marketing Basics | 3 Comments »
Are you marketing your business on the interWeb?
Do you even know where to start?
Ok – here it is – simple as I can get it.
Option 1 – Basic – no website – Just get your business listed on the Internet.
Do this for sure – to at the bare minimum get your contact on the internet [...]
Posted: Saturday, June 6th, 2009 @ 2:00 pm in Ag Marketing, Business Basics, J's Ramblings, Marketing Basics, Sales | No Comments »
I want to let you know about my marketing beliefs. Share with you some of the basics, some principles that I know work, so that we can move forward together.
ABC – Always Be Closing – an old sales axiom – and one that I have heard often. I agree to a certain extent – but [...]
Posted: Friday, November 7th, 2008 @ 1:57 pm in J's Ramblings, Marketing Basics | No Comments »
A company’s brand is much more than just a name, or fancy logo or graphics.
A brand represents what a company stands for – it’s market positioning. It signifies what consumers percieve of that company as well as deeper feelings, emotions and beliefs about that company.
Brands do have value – Brand Equity – which is a [...]
Posted: Thursday, November 6th, 2008 @ 11:41 am in J's Ramblings, Marketing Basics | No Comments »
A Classy and stylish Logo – is that what it takes to make a good first impression?
Yes . . . but not only that.
It is true, you need high quality graphics in your signage, displays, advertising and any other marketing materials. You need these marketing items created professionally and looking their best.
But that VERY IMPORTANT [...]