Where to Start with your Marketing?

Endless amount of ideas.

Everyone has an opinion about what is the best way.

We all grew up and continue to be inundated with various forms of marketing, from TV ads and websites to pop-up banners and telemarketers.

Everyone loves and hate-marketinghates marketing!!

You though… you need more clients, more people in your business, more sales.

You accept the fact that you need to do some kind of marketing.

You have a logo, a business card, maybe a decent website.

Those are simply marketing items. They may help occasionally to get a new client to know about your business. But they are not a real marketing strategy or plan.

So where do you start?marketing-basics

Here are my top 5 things you need to do:

  • Start with creating your Marketing Strategy.
    • Clearly determine your target market
    • Define your Unique Selling Factors
    • Define your key marketing message
  • Choose 2-3 easy marketing tactics
  • Tie all three marketing tactics together into one holistic marketing plan
  • Implement over and over and over

Once you have done that…. Just get better at it!

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About Jack Zenert

Marketing Specialist. Expert Marketing Speaker. Trainer / Instructor in marketing, business management and succession planning.
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