I spent quite a bit of time this weekend going over how to use Facebook for business. I will be posting more on that in the coming days.
Using social media for business is somewhat an art, but also a lot of science – especially the trial and error testing aspect of science. Unfortunately you cannot do strict scientific experiments since there is no way to only change on variable at a time. You are constantly working in a fluid environment (as with all marketing).
Today I wanted to give you a bit of advice – a video that shows how to create a custom url – nice and clean – for your personal Facebook profile.
Like mine – www.facebook.com/zenert