What will happen?
World markets are in rough shape. Banks are spiralling out of control – no faith in lending.
Governments to the rescue – will that help.
What to do to make it survive?
First thing – focus on your existing customers. Treat them like gold.
You will not keep them all in a recession, but keep as many as you can. Give them no reason to leave. Give as much value as you can. Meet their needs and wants. And communicate – customers love to be talked too!