Your Marketing Strategy

Do you have a marketing strategy? What is a marketing strategy? Your marketing strategy is the core of your marketing plan. It includes your target market.  Add to that your core product – which directly matches your target market needs and is customized to fulfill their wants. Now the next step is crucial. Do you have a plan to effectively gather customers AND then systematically move them through a sales process where you continue to sell them MORE. Now I was intentionally vague by saying only MORE.  The MORE can be another product, it can be a regular on-going service, it can be an […]

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