Perception MATTERS – When Everything Matters!
This is a follow up from an earlier Blog Post > In Marketing – Everything MATTERS! Have you heard the saying, “You can’t control everything?” Some things are just out of our hands—whether it’s the location of your business, the state of mind of your client or the state of the economy. While you might not be able to control these factors, you can control how they’re perceived. That’s where the magic of marketing comes in. Control the Narrative through Perception Let’s start with perception. If your business is in an area that’s not the most glamorous (saying it nicely.. lol) that’s not the […]
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