Local Marketing

Use your Google Business Profile to Get More Clients!

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Maximizing Online Visibility: A Step-by-Step Guide to Claiming and Optimizing Your Google My Business Listing. Ever notice how some local businesses seem to magically appear at the top of Google searches while others remain virtually invisible? The secret isn’t luck or a massive marketing budget—it’s a properly optimized Google My Business (GMB) listing! I recently helped a struggling local bakery implement these exact strategies. Within just 30 days, their foot traffic increased by 34% and phone inquiries doubled. The best part? It didn’t cost them a dime in advertising. Why Google My Business Is Your Most Powerful (Free) Marketing Tool Think of Google My […]

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10 Creative Ways Small Local Businesses Can Leverage Social Media to Boost Sales ?

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Ever notice how some local businesses seem to effortlessly dominate your social media feed while others remain completely invisible? The difference isn’t budget size—it’s strategy and creativity. As we navigate 2024, social media continues to evolve at lightning speed, creating both challenges and incredible opportunities for small local businesses. The good news? You don’t need a Madison Avenue (or even Don Draper) marketing budget to make a significant impact. 1. Create Hyperlocal Content Series ? Nothing connects quite like local pride! Develop a content series that showcases your community’s unique character. A client of mine—a small bookstore in a historic district—created a weekly TikTok

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Key to Growth – Your CRM

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Why Every Growing Business Needs a Customer Relationship Management System. Every business starts with people. Hell, Everything Starts with People! You meet them, talk to them, serve them. You remember their stories, their preferences, and those little details that make great service personal. The neighbour down the road, the guy who delivers fuel to fill the diesel tank, your seed supplier (oops, that is all farm stuff) But you get the idea. Even that Uncle that helped you with the plumbing on your first house. You gotta remember their name, and, even more importantly, how to contact them. And you remember what you did

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