J’s Ramblings

I just got off the phone with a fellow marketer – an amazing young lady who – while still in University – is running her own successful marketing/modeling agency. BAM Marketing Solutions is run by Brittany Michalchuk – a fourth year finance major at the University of Calgary. BAM Marketing Solutions offers professional models for various promotional opportunities such as trade shows, photo shoots, events or even online video for YouTube or your website. Brittany is a very well spoken young lady who is wise beyond her years. She is always looking for new ideas, different ways to promote her company, or for her

Way to many businesses don’t properly connect with their customers.  Even the businesses that deal face to face – often don’t do a great job. Sometimes it is a problem with staff training.  Sometimes it is simply not enough time. Or inefficient systems can also hinder good connections with your customer. Well Sandra Forest outlines eight solid strategies to increase connections with your customer. She explains these strategies in relation to a new 15 second video platform called Viddy. But I believe these same ideas can be used in different platforms, be it online, or in real life. Here are the list of strategies

Here are a couple sites that have some quality business content. GoForth Institute – This is the dream child of Dr. Leslie Roberts.  GoForth offers training for new small business owners.  They have done some excellent work and have created some partnership with local Alberta colleges like Olds College and Red Deer College.  Check out their resource page for a number of guides and checklists that you can download and use in your business. ON24 –  I haven’t explored this site as much, but it is full of great resources – and they have some kind of partnership with the ‘for Dummies’ books as you