Jack Zenert

Marketing Specialist. Expert Marketing Speaker. Trainer / Instructor in marketing, business management and succession planning.

Website Traffic

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Every business wants more traffic to their website. Especially qualified website traffic, as in traffic that will eventually mean more business. So how can one get more traffic, thus make better use of your website. We hear so much these days about social media… Facebook, LinkedIn, Instagram and more. Is there value in these? And will they bring you more traffic to your website? There is a point to using these social media sites, but….. I would not fully rely on them for traffic.  You still need a website, a good informative website that is your main hub online. As I have always said, […]

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Work Work Work

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Work Work Work…. but…… Last night….. Flew back from Mexico last night….. It was so good to get away to a warmer climate, although I still love the mountains and the snow. A week of all inclusive fun…. more fun than I really should have… hahahaha I do have a sun burn! Puerto Vallarta has so much to offer, it is an old place, still very authentic. Some of the best parts was interacting with the locals and seeing the local culture. And the food… was so good. Of course the amazing ocean sunsets!!!! Swimming in the ocean was amazing, as was the all

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One of those Techy Days again

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It was one of those Techy Days again…. Not in a good way. I have been cleaning up some of the back-end stuff in my business, and one of those things was consolidating some websites on the same hosting server to make it easier to manage and better service. So I moved a domain that I use primarily for emails. I have a few of the emails set up up to be also used in my Gmail application. And that is where things went sideways. It started yesterday when I knew the old settings in Gmail would no longer work, since I moved the

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Goals

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Goals…… They have come to be almost wishes… And so connected to the end result. Results we cannot always control. But actions, to some extent, we can control. I have been thinking about goals lately, and relating them back to farming. And this year is a particularly good one to discuss (As we will see down further). As a farmer our goals were pretty simple on a year by year basis. Get the crop in the ground in spring. Take care of it (aka Spraying mainly) during the summer. And harvest the crop in fall. Simple yes, but within those goals was a lot

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Choosing a Domain Name for your New Business

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You have decided it’s time to start that new business. That amazing business concept you have been thinking over is definitely going to be a success. And now you need a domain name. Well go over to www.zeddomains.com and grab your domain. But wait!!! What should you use a domain name? Well if you have picked out a great business name, then simply use that. And use the ‘.com’ extension – as it is the most common – and usually the cheapest or close to it. And don’t add in any spaces or any other punctuation (like hyphens). But what is you don’t have

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