Jack Zenert

Marketing Specialist. Expert Marketing Speaker. Trainer / Instructor in marketing, business management and succession planning.

Bitmoji Chrome Extension

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Quick post here about the Bitmoji Chrome Extension. First of all, if you don’t know, Bitmoji is an app that allows you to create a cartoon of YOU. Yes, just like the above. You get to edit it in detail, the eyes, ears, hair, eyebrows, skin tones, wrinkles, clothes, etc. It’s kind Kool to play with and to use to have some fun with online. When you are working all day online, a little fun helps!!! So, the Chrome extension, it can easily be added to Chrome and resided up in the top right menu area. You then can simply click on it anytime, […]

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Ultimate Digital Marketing Strategy for your Biz

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You know, diving into the wild world of digital marketing without a strategy is a bit like stepping into a casino and spinning the roulette wheel. Sure, you might get lucky, but most of the time, you’re just taking a shot in the dark. Crafting a winning digital marketing strategy, on the other hand, is like having a finely detailed map, a trusty compass, and the ability to navigate through uncharted territory. First things first, you’ve got to know yourself and your customer. It’s like looking in a mirror and understanding who you are as a brand. Conducting a good ol’ SWOT analysis, you

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Video Conference Tips

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Everyone is working or learning or doing something online in a new way these days. And one of the biggest new things that people are doing now is Video Conferencing. I am sure many of you have been in the odd video conference before. Or more likely, attended a webinar. In some ways they are very much the same. I would say that a webinar is simply a larger video conference where one or two people are presenting and the majority of the rest are muted (both video and audio). While in a video conference, you may not be muted at different times. Depending

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Review your Website Content Now

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Now is a great time to review your website content. While things are rapidly changing in the world and both the brick’n’mortar and online space are adjusting rapidly to world and local conditions, it is more important than ever to be sure that your website has the right information and content. First and foremost, be sure that your contact information, hours of business and service levels are prominently displayed on your website. You may want to move your primary desired method of contact to a place on your website that is easier to see and access by visitors at this time. Let people know

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Mission, Goals and Key Message

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Want some Great Advice? Especially at this point…. During this crazy time. Review your Mission Statement, your long term Goals and your Key Messaging to be sure they are congruent and in line with your business activities It is always a good thing to take a look on a regular basis at these key items. Your Mission Statement, your long term Goals and your Key Messaging are critical parts to your overall marketing strategy. They are what drive the strategy at it’s core. And we often drift away from them at times, with all the hustle and bustle of daily life and work, with

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